If you have looked into digital marketing, you have probably heard of Google AdWords. This pay-per-click advertising method allows you to pay for ads that appear at the top of the search results for the keywords that you specify.
Day: November 17, 2020
Before we had the written word, we had stories. Passed down orally, these narratives served to entertain and teach in a memorable way.
So you have started up a Google AdWords campaign. Congratulations! Your business is on the way to enjoying greater online visibility without spending exorbitant marketing dollars.
Blogging can be a profitable pursuit for small businesses. After all, any pursuit that has the potential to increase your leads by 67 percent is worth trying out. However, it might also feel a little strange. Will anyone actually care about what you have to say? The answer is a resounding “yes.” Here are just …
Search engine optimization, otherwise known as SEO, is a digital marketing approach that uses the power of the search engines to improve your online visibility. The process involves using a number of strategies to get your website visible in the search results (preferably on the first couple pages of the search results).
Word of mouth is the marketing strategy of choice for many small businesses. It’s cheap; it’s easy, and it gets the word out about your business to your community. And, any small business marketing campaign based solely on word of mouth probably isn’t going to succeed.
It’s time. You’ve researched the benefits of hiring a digital marketing agency and you are ready to get your digital marketing campaign off the ground with some professional help. But a quick Google search brings up a half dozen agencies in your area. How do you ever decide?
WordPress is currently one of the most popular website builders and content management systems (CMS) out there. Versatile, flexible, and free, it is the basis of websites as famous as Facebook.