Why Professional Email Addresses Matter
Your email address is often the first impression someone has of your organization. Using a professional email address (e.g., name@organization.org) instead of a free service (e.g., name@gmail.com) enhances credibility and fosters trust.
Benefits of Professional Email Addresses
- Credibility: Demonstrates that your nonprofit is established and legitimate.
- Brand Consistency: Reinforces your organization’s name in every email.
- Security: Offers better protection compared to free email services.
How to Set Up a Professional Email
- Register a Domain: Purchase your organization’s domain name from providers like GoDaddy or Namecheap.
- Choose an Email Hosting Service: Options like Google Workspace, Microsoft 365, or Zoho Mail are secure and user-friendly.
- Create Accounts for Your Team: Set up personalized addresses for staff (e.g., john@organization.org).
Investing in professional email addresses is a small step with a significant impact on your nonprofit’s reputation.