Search engine optimization, otherwise known as SEO, is a digital marketing approach that uses the power of the search engines to improve your online visibility. The process involves using a number of strategies to get your website visible in the search results (preferably on the first couple pages of the search results).
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Word of mouth is the marketing strategy of choice for many small businesses. It’s cheap; it’s easy, and it gets the word out about your business to your community. And, any small business marketing campaign based solely on word of mouth probably isn’t going to succeed.
Why Small Business Marketing Should Go Beyond Word of Mouth Read More »
It’s time. You’ve researched the benefits of hiring a digital marketing agency and you are ready to get your digital marketing campaign off the ground with some professional help. But a quick Google search brings up a half dozen agencies in your area. How do you ever decide?
What to Look for in a Digital Marketing Agency Read More »
WordPress is currently one of the most popular website builders and content management systems (CMS) out there. Versatile, flexible, and free, it is the basis of websites as famous as Facebook.
Why Do I Need WordPress Support? (And Where Do I Get It?) Read More »
As a small business, you have to be a little bit selfish. Creating incredible products and services for your clients should also mean earning some nice profits for yourself. You can’t keep your customers happy if you can’t even keep the proverbial (or literal) lights on, right?
How Digital Marketing Companies Can Grow Your Business Read More »
A sound digital marketing campaign uses a number of strategies to get your business in front of potential customers. Social media marketing, search engine optimization, Google Ads, and more, all work together to create a powerful online presence. At the heart of every single one of these digital marketing strategies is content. The material you
Why Is Content Important In Digital Marketing? Read More »
Running a small business comes with lots of challenges, are we right? While embracing challenges is probably part of the reason you became an entrepreneur in the first place, you also want solutions to the problems you face as a small business owner.
Small Business Marketing Challenges that Your Strategy Can Overcome Read More »
Are your website performance dipping? Are visitors complaining about their experience on your site? Has it been a few years since the last update? Then it may be time for a change.
Website Redesign vs. Website Refresh: Which Should You Choose? Read More »
When you want to put up a building, you use a contractor. When you need a garden planted in the backyard, you hire a landscaper. When you need wiring in your house, you call an electrician. When you need a website, you hire a web developer.
What Can a Web Development Company Do for an Existing Website? Read More »
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