Keep your website content fresh and up-to-date
Keeping your website content fresh and up-to-date is a critical part of keeping customers engaged with your brand. You can’t expect to attract customers with great products or services if you don’t update the information on your site regularly. Fresh, updated content also keeps search engines coming back for more, as they use it to determine what sites are relevant in their users searches.
Create a newsletter for subscribers to sign up for so they can stay updated with new offers and products as well as get tips on how to use them effectively
One of the most important things that you can do for a business is to have an email list. It is really easy to get such lists these days, and it does not cost much if any money at all. By having a customer email list in place you are able to keep better in touch with your clientele and also be able to send out information about new products or offers that they may be interested in. This article will give some tips as how best to utilize this type of list so it will work well for your needs
Have a clear call-to-action at the bottom of each page (learn more, sign up for our newsletter)
A clear call to action means that visitors should be able to easily see what you want them to do next. A great example of a call to action is on the landing page for the booking engine website, BookingBug . In just three lines it tells people why they should fill in their details and how it will benefit them.
Have clear navigation throughout the site so visitors always know where they are ; make sure links work properly too!
Use Google Search Console to view your websites rank in Google's search engine results and report any errors or bugs they find on their website.
For every business out there, your Website is an important tool in marketing your products. It is the most efficient way to connect with people who are looking for what you have to offer. But if you want these visitors to turn into real customers, then it’s essential that they find exactly what they are looking for when they visit your website. Search Console makes this possible by helping your site rank higher on Google searches and by pointing out problems with links or coding that could be sending potential customers away from your site and towards one of yours competitors instead.
Optimize your website for usability and page speed to ensure it's a good experience
Having a slow website is not only annoying, it’s also affecting your business. A study published in the Journal of Marketing Research revealed that page performance can reduce customer satisfaction and loyalty to a brand by 12%! Today, there are countless tools available for webmasters to optimize their websites like YSlow, PageSpeed Insights and WebPageTest.
Do you want to save time and money?
Distinct's website support package is the perfect solution for small business owners. With Distinct, your website will be managed by professionals who know how to get things done right. You can focus on running your business while we take care of everything else!
Get a quote today and see why Distinct is the best choice for your website management needs. We offer competitive rates with no long-term contracts so it's easy to switch if you're not happy with our service.
