Before we had the written word, we had stories. Passed down orally, these narratives served to entertain and teach in a memorable way.
The holiday season is here, and with it the opportunity to enliven your marketing efforts with some creative ideas. The right ideas can earn you more visitors and business, so don’t be afraid to think outside the box. Here are a few holiday marketing ideas for small businesses that you might want to consider for […]
Holiday Marketing Ideas for Small Businesses Read More »
A Google AdWords campaign comes with many terms that you may find confusing. When you are asked about the CPC for your ad group, the keywords you want to include, and the quality score you hope to achieve, you may feel ready to back out of the whole endeavor.
Google AdWords Glossary: Terms You Should Know Read More »
Google advertising gets a lot of attention in discussions of affordable digital marketing strategies, and with good reason. Even just a few hundred dollars a month (or even less) spent on Google advertising has the potential to earn you profits. Here are the biggest ways Google AdWords allows you to advertise effectively on a budget.
How Google Advertising Is Cost Effective Read More »
Local companies depend upon the attention and business of their target audiences in order to thrive. The meteoric rise of online shopping presents both challenges and opportunities to accomplish this vital task.
How Online Sales Impact the Local Economy: The Good and the Bad Read More »
Social media is, in many ways, the perfect digital marketing outlet for small businesses. Their wide reach (about 80 percent of people use Facebook, for example), and low cost (most platforms are free to use) offer an affordable and effective marketing strategy.
How to Choose the Right Platform for Social Media Marketing Read More »
The holidays mean a huge profit potential from gift-focused consumers. You have to leverage ever channel possible to make the most of this season.
Google Advertising Tips for the Holidays Read More »
The right WordPress developer can do a lot for your website. They can deliver customized features. They can improve your site’s security. They can even vet and update themes and plugins so you enjoy a better site with less work.
Find the Right One: Qualities of a Great WordPress Developer Read More »
The economic landscape is an uncertain one nowadays. Global fears and concerns, a plunging stock market, and consumers’ reluctance to shop in person are making it increasingly difficult for small companies to attract business.
FREE Social Media Management Read More »