Tips & Tricks

Visibility is the great promise of social media marketing. Done right, your business gets seen by wider and wider networks of people.

Claim Local Business Listings For Stronger Local Marketing?

One of the primary goals of local marketing is to improve your visibility within your community. While many strategies comprise an effective local advertising campaign, one of the first steps you should take is to claim and optimize your local business listings.

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Business Advertising Tips for Nonprofits

Nonprofits change the world. To do so, they depend upon the support of donors and volunteers. They also depend upon their ability to reach their target recipients. A homeless shelter, for example, needs to be visible to the individuals who need its services. 

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Calling All Consumers: Call to Action Design Tips for Online Marketing

Your online marketing usually has a goal in mind, something you want the consumer to do. You might want them to buy a product, take advantage of a discount, sign up for an event, or complete some other action. Once you decide what that action is, you need to invite consumers to complete it.

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Business Advertising Ideas for Small Business Saturday

This year, the biggest day of the year for small businesses falls on Saturday, November 30. Otherwise known as Small Business Saturday, it offers consumers a reminder to shop small and local. In 2018, the message delivered almost $18 billion in sales in 2018.

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5 Small Business Digital Marketing Mistakes to Avoid

Everyone makes mistakes, especially when trying something new. But, when your small business is putting its reputation (and its money) on the line to try some new digital marketing strategies, making certain mistakes can be (literally) costly. Here are 5 digital marketing mistakes you should avoid if you want to enjoy online success with your

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10 Twitter Tips for a More Noticeable Campaign

Did you know that you can take your social media marketing campaign to Twitter? This platform of 280-character thoughts moves fast. The average tweet lasts just 18 minutes. However, with the right approach, it can also deliver some pretty appealing long-term results for your social media marketing campaign.

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