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A Google AdWords campaign comes with many terms that you may find confusing. When you are asked about the CPC for your ad group, the keywords you want to include, and the quality score you hope to achieve, you may feel ready to back out of the whole endeavor.
Google AdWords Glossary: Terms You Should Know Read More »
Local companies depend upon the attention and business of their target audiences in order to thrive. The meteoric rise of online shopping presents both challenges and opportunities to accomplish this vital task.
How Online Sales Impact the Local Economy: The Good and the Bad Read More »
We’re sure you have heard it before: Small business marketing is critical to your business’ success. But what impact does small business marketing really have? Are we talking miniscule improvements in your conversion rates and ROI? Or differences in your metrics that could actually translate into more profits?
Eye-Opening Small Business Marketing Statistics Read More »
The economic landscape is an uncertain one nowadays. Global fears and concerns, a plunging stock market, and consumers’ reluctance to shop in person are making it increasingly difficult for small companies to attract business.
FREE Social Media Management Read More »
Authored by agency founder Vincent M. Aguirre, new e-book guides readers step by step through the process of creating an effective marketing funnel, Distinct Web Design reports
Distinct Web Design Releases New, Free Small Business Marketing E-Book Read More »
The Power of Information to Influence Introduction Access to information has exploded in the last 10 years. In fact, about 380 new websites are born online every minute. With more than 1.8 billion websites online, and 188 million of them active, it can feel as if access to information on any topic is unlimited. It
Digital Marketing in an Information Age Read More »
As a small business owner, you know that not everyone who hears about your business is going to buy your products or services. Not even everyone who walks into your store will leave as a customer.
Digital Marketing Basics: The Marketing Funnel Read More »
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