Before we had the written word, we had stories. Passed down orally, these narratives served to entertain and teach in a memorable way.
One of the primary goals of local marketing is to improve your visibility within your community. While many strategies comprise an effective local advertising campaign, one of the first steps you should take is to claim and optimize your local business listings.
Claim Local Business Listings For Stronger Local Marketing? Read More »
The holidays are fast approaching and with them a unique opportunity to earn money for your small business. With consumers having spent at least $1 billion a day between November 1 and December 31 last year, we are pretty sure your small business can enjoy some big profits with the right planning. Here are a
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‘Tis the season to be jolly, and who better to share the joy with than your social media networks? The modern day grapevine is the perfect place to spread good cheer and a good word about your business.
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Your online marketing usually has a goal in mind, something you want the consumer to do. You might want them to buy a product, take advantage of a discount, sign up for an event, or complete some other action. Once you decide what that action is, you need to invite consumers to complete it.
Calling All Consumers: Call to Action Design Tips for Online Marketing Read More »
The New Year is the perfect time to make changes in your life. As a business owner, you may want to focus less on losing weight and eating healthier and more on making changes that will help your business thrive in 2019. Here are a few business advertising strategies to make right now, and ideas
Business Advertising New Year’s Resolutions to Make Right Now Read More »
Creating marketing funnels for your business is an integral part of successful business marketing (Don’t know what a
Business Marketing Ideas for the Bottom of the Funnel Read More »
Nonprofits change the world. To do so, they depend upon the support of donors and volunteers. They also depend upon their ability to reach their target recipients. A homeless shelter, for example, needs to be visible to the individuals who need its services.
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This year, the biggest day of the year for small businesses falls on Saturday, November 30. Otherwise known as Small Business Saturday, it offers consumers a reminder to shop small and local. In 2018, the message delivered almost $18 billion in sales in 2018.
Business Advertising Ideas for Small Business Saturday Read More »
In 2018, Instagram introduced a new way to shop: Instagram posts that allowed consumers to purchase featured items directly from the Instagram app. Called shoppable posts, they boasted product tags that, when clicked, allowed consumers to buy the product without leaving Instagram.
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