Before we had the written word, we had stories. Passed down orally, these narratives served to entertain and teach in a memorable way.
Marketing is always more effective when it is (1 personalized and (2 targeted. Creating messages that speak directly to consumers’ pain points and preferences can yield significant increases in your marketing conversion rates.
Create And Use Buyer Personas In 3 Steps Read More »
Christmas may be two months away, but the holiday season is upon us. Between November 1 and Christmas, spending is expected to exceed $143 billion. It is the most wonderful time of the year to be marketing yourself to potential customers.
Deck the Halls, and Your Website, for the Holidays Read More »
Social media marketing offers you the opportunity to expand your reach and increase engagement among your customers. It also requires lots of content. Some platforms, like Facebook, must be updated multiple times a week. Other platforms, like Twitter, should be updated several times a day.
Creative Social Media Marketing Ideas Read More »
One of the primary goals of local marketing is to improve your visibility within your community. While many strategies comprise an effective local advertising campaign, one of the first steps you should take is to claim and optimize your local business listings.
Claim Local Business Listings For Stronger Local Marketing? Read More »
The holidays are fast approaching and with them a unique opportunity to earn money for your small business. With consumers having spent at least $1 billion a day between November 1 and December 31 last year, we are pretty sure your small business can enjoy some big profits with the right planning. Here are a
Celebrate the Holidays with These Online Ads Tips Read More »
‘Tis the season to be jolly, and who better to share the joy with than your social media networks? The modern day grapevine is the perfect place to spread good cheer and a good word about your business.
Celebrate the Holidays with These Social Media Marketing Strategies Read More »
Your online marketing usually has a goal in mind, something you want the consumer to do. You might want them to buy a product, take advantage of a discount, sign up for an event, or complete some other action. Once you decide what that action is, you need to invite consumers to complete it.
Calling All Consumers: Call to Action Design Tips for Online Marketing Read More »
The New Year is the perfect time to make changes in your life. As a business owner, you may want to focus less on losing weight and eating healthier and more on making changes that will help your business thrive in 2019. Here are a few business advertising strategies to make right now, and ideas
Business Advertising New Year’s Resolutions to Make Right Now Read More »
Creating marketing funnels for your business is an integral part of successful business marketing (Don’t know what a
Business Marketing Ideas for the Bottom of the Funnel Read More »
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