marketing

Small businesses are central and essential features of their local communities. By using non-digital, digital, and mobile marketing strategies focused on specific geographic areas, small businesses can build their brand and their business within these communities.

How Referral Services May Be Doing You More Harm Than Good

Promoting your business is hard work. For many businesses, then, it makes sense to use third parties to drive people to their companies. After all, claiming your Yelp page is free. Companies like Yelp also offer marketing services (for a fee) that give you benefits like enhanced listings and pay per click advertising.

How Referral Services May Be Doing You More Harm Than Good Read More »

Nail Your Landing Page with These Tips

If you are running any kind of digital marketing campaign (and you should be), you are going to need landing pages. These are the pages on your website where people go when they click on your digital marketing ads and links. As a result, they are the first impression many people get of your business.

Nail Your Landing Page with These Tips Read More »

It’s 2018, and You Still Don’t Have a Digital Marketing Plan? It’s Time to Read This.

It’s 2018, and You Still Don’t Have a Digital Marketing Plan? It’s Time to Read This. One in five small businesses still doesn’t use digital marketing, according to a recent report. That means, in 2018, a fifth of small companies doesn’t send promotional emails or use Facebook to advertise their products. That’s pretty shocking, right? These

It’s 2018, and You Still Don’t Have a Digital Marketing Plan? It’s Time to Read This. Read More »