If you have looked into digital marketing, you have probably heard of Google AdWords. This pay-per-click advertising method allows you to pay for ads that appear at the top of the search results for the keywords that you specify.
Local companies depend upon the attention and business of their target audiences in order to thrive. The meteoric rise of online shopping presents both challenges and opportunities to accomplish this vital task.
How Online Sales Impact the Local Economy: The Good and the Bad Read More »
The holidays mean a huge profit potential from gift-focused consumers. You have to leverage ever channel possible to make the most of this season.
Google Advertising Tips for the Holidays Read More »
When it comes to building the online visibility of your small business, you typically have two approaches available to you. The first is called search engine optimization. This technique uses specific terms, called keywords, as well as other strategies, such as link building, to get your website placed in noticeable positions within the search results.
Google Advertising or SEO? The Advantages of Including Google AdWords Read More »
WordPress is one of the most popular content management systems (CMS) for websites. Free or inexpensive to install, and offering a huge variety of themes and features, it offers a way for small businesses to build an eye-catching website for minimal cost.
Got a WordPress Developer? You Might Need One for These Situations Read More »
The holiday season is here, and with it the opportunity to enliven your marketing efforts with some creative ideas. The right ideas can earn you more visitors and business, so don’t be afraid to think outside the box. Here are a few holiday marketing ideas for small businesses that you might want to consider for
Holiday Marketing Ideas for Small Businesses Read More »
One feature of WordPress that many small businesses love is that it is technically possible to put your own site together. Pick a theme; pick a web host; throw your site together, and enjoy an affordable new look for your business, right?
Get WordPress Help and Avoid These Mistakes Read More »
The economic landscape is an uncertain one nowadays. Global fears and concerns, a plunging stock market, and consumers’ reluctance to shop in person are making it increasingly difficult for small companies to attract business.
FREE Social Media Management Read More »
The right WordPress developer can do a lot for your website. They can deliver customized features. They can improve your site’s security. They can even vet and update themes and plugins so you enjoy a better site with less work.
Find the Right One: Qualities of a Great WordPress Developer Read More »
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