Why Are My Facebook Ads Not Converting?
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Why Is Content Important In Digital Marketing?
A sound digital marketing campaign uses a number of strategies to get your business in front of potential customers. Social media marketing, search engine optimization, Google Ads, and more, all work together to create a powerful online presence. At the heart of every single one of these digital marketing strategies is content. The material you
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What to Look for in a Digital Marketing Agency
It’s time. You’ve researched the benefits of hiring a digital marketing agency and you are ready to get your digital marketing campaign off the ground with some professional help. But a quick Google search brings up a half dozen agencies in your area. How do you ever decide?
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Why Small Business Marketing Should Go Beyond Word of Mouth
Word of mouth is the marketing strategy of choice for many small businesses. It’s cheap; it’s easy, and it gets the word out about your business to your community. And, any small business marketing campaign based solely on word of mouth probably isn’t going to succeed.
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Small Business Marketing Challenges that Your Strategy Can Overcome
Running a small business comes with lots of challenges, are we right? While embracing challenges is probably part of the reason you became an entrepreneur in the first place, you also want solutions to the problems you face as a small business owner.
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Video Marketing Ideas for Small Businesses
Video marketing is powerful. Just ask the consumer: 84 percent say they decided to purchase a product or service because of a marketing video. No wonder two-thirds of marketers use video in their campaigns.
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Simple Facebook Posting Strategies You Can Start Today
Visibility is the great promise of social media marketing. Done right, your business gets seen by wider and wider networks of people. You know what that means: More leads, more conversions, more positive associations with your brand, and a growing company. It may sound like a fairy tale, but this happy ending actually exists.
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Trendy Marketing: Digital Marketing Changes for 2020
In one important way, digital marketing is the same as it was at the beginning of 2019: It is still a critically important part of any company’s marketing strategy. You might even be able to argue that digital marketing is more important now than ever before.
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The Very Best Marketing Strategies for Small Businesses…to Avoid
Not every marketing strategy is a good one. Otherwise, we would all be as successful as the brand giants. For small businesses, adopting the best marketing strategies for small businesses is even more important. No one in the world of small business has the time or money to spend on marketing efforts that don’t work.
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