In recent years, social media has become an important focal point of digital marketing efforts. It makes sense: An estimated 45 percent of people worldwide use social media platforms. Businesses want and need to get on social media and start marketing themselves there.
Network Strategically with Social Media Marketing Companies Read More »
When you choose to pursue digital marketing for your business, you will probably need to use keywords for some of your strategies. While the term “keywords” might not be familiar, you already know what they are. You just need to learn how to use them in your marketing efforts. Here is a look at what
Digital Marketing 101: Keywords Read More »
What is a target audience, and how can it help you grow your business? Follow along to learn the basics of this important digital marketing concept.
Digital Marketing 101: The Target Audience Read More »
Have you ever noticed that getting website and local marketing support can be expensive? In fact, cost can be one of the biggest reasons that small businesses don’t seek out help earlier. They have small budgets that do not mesh with the steep prices that digital marketers often charge.
Creating Affordable Services: How We Keep Our Prices Low Read More »
A basic WordPress website allows you to join 35 percent of the Internet, and 20 percent of self-hosted websites, in using a flexible, open-source software to customize your online presence.
5 Places To Get The Best Support For Your WordPress Plugins Read More »
Launching your WordPress website is an impressive accomplishment. Now you have a strong online presence to drive leads and sales for your business. If you want to keep that online presence strong, you will need to complete regular maintenance tasks.
Essential WordPress Maintenance Tasks To Start Today Read More »
The digital age has brought massive changes to how information is used, and consumed. Earlier, we devoted an entire article to examining the power of information in a digital age, and how businesses can learn from the 2016 elections how to digitally and ethically use information to their marketing advantage.
Foreign Targeting of Veterans And Disinformation Read More »
Understanding how your digital marketing campaign is working and, in particular, how your website is working is important if you are going to maximize their impact. The terms you encounter when dealing with website analytics, however, may be unfamiliar. You may find yourself lost in a sea of web design terms, but we have your
Glossary of Web Analytics Terms Read More »
For an online business, a website is significant in putting your brand before millions of customers. A website should explain what the business is all about, what it sells, and who the target customers are. Establishing a reliable website is not enough for the business; you must also know how you can use the site
How to Use Your Website to Grow Your Business Read More »
Small businesses are the backbones of their communities. Consider the following statistics: Small businesses employ 47.5 percent of the entire U.S. workforce, according to a JPMorgan study.
Why You Should Use Local Marketing For Your Small Business Read More »
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